I design communication strategy for content creators and apply audience psychology and persuasion —what I studied for a Master’s and now execute in every conversation— so your high-value prospects decide without feeling sold to.
Specialist in content creators Master’s in Strategic Communication and Public Opinion International Diploma in Public Communication · U. of Chile × Heidelberg University 18+ years
Every prospect spots a copy-paste by the second message: the identical greeting, the rehearsed question, the “got 5 minutes?” that was never about them. A script doesn’t communicate; it gives you away. And when someone feels like a number, the conversation dies before your offer ever shows up.
The same script you bought was bought by a hundred other closers. Your prospect has already read it three times this week.
You answer words, not beliefs. Nobody decides based on what you write; they decide based on what they interpret.
You talk about your offer while the decision plays out in their frame: their fear, their context, their timing.
The problem was never your offer. It was the conversation around it.
I’ve spent more than a decade studying how an opinion forms and what makes it change: framing, trust, dissonance, decision. What moves entire audiences in a campaign moves a single person in a DM. A prospect is an audience of one. And an audience of one deserves strategy, not a template. Today I specialize in content creators: personal brands that sell through conversation.
And like all strategic communication, closing by DM happens on four fronts at once:
Every DM is a bond with a specific public. I map, listen, segment and qualify: from lead to client, from client to advocate.
Community is born in public content and deepens in the DM. I don’t just close: I build shared identity and belonging.
I’m the point of contact between the organization and its public: I translate the value proposition and protect the message and reputation.
A bidirectional, real-time channel: active listening, narrative, data and conversion. The funnel is a communication plan in stages.
“Scripts repeat. Strategic communication persuades.”
— Master’s in Strategic Communication and Public Opinion, Universidad Diego Portales
A closing system built on strategic communication, not intuition.
From stranger to interlocutor in three messages. Tone, context and the prospect’s language; zero formulas.
Communication diagnosis: beliefs, latent objections and the frame they decide from.
I translate your offer into the language of the problem the prospect is already telling themselves.
Objections aren’t crushed: they’re reframed. It’s the same work as changing an opinion.
Closing and a clear next step, agreed and frictionless. With follow-up until the “yes.”
I don’t improvise. I execute. That’s why I can repeat it.
An AI copilot for closers and setters who sell through conversation. Paste the chat, it understands what’s happening and hands you the next line ready to paste —with the seven stages of the close and your daily plan—.
dmcloser.pro
I studied, researched and worked on why people say “yes.” Here’s what each credential brings to your conversations:
How a decision forms and changes.
Persuasion and messaging at an international standard.
Arguments that withstand distrust and scrutiny.
Diagnosis, plan and metrics: the habit of measuring.
Systems, data and follow-up: nothing left to chance.
The method turned into a product: AI-assisted closing.
Strategy and message control under pressure: including the moment of the objection.
I built DM Closer, an AI copilot that walks with the closer through every chat: it analyzes the conversation, points to the next action and hands over the next line ready to paste, across the seven stages of closing. My method turned into a product: Research. Write. Close.
I co-founded and direct a platform that anticipates social, environmental and reputational risks for mining, energy and infrastructure organizations. Conceptual architecture, narrative and commercial strategy: complex information turned into decisions.
Over 18 years designing reputation, spokesperson and crisis strategies: message control and public-opinion reading when the margin for error is zero.
Research assistant on “Connected and (Dis)informed” (WhatsApp and political participation in Chile): how information circulates, how an opinion forms and what makes it change.
I coordinated institutional communication and participatory strategies for the Associative Business Strengthening School (O’Higgins Region): strategic landscapes and territorial roadmaps.
I don’t publish sales figures I can’t back up. Closing results are built with each client: this is what I measure and report from week one.
I publish everything I know about selling through conversation: 8 open resources and 3 research pieces with primary data. No sign-up, no email, no fluff.
Eight acts on income distribution in the creator economy, with primary sources and a confidence level for every figure.
Explore ↗
Both narratives overreach; the evidence (ILO, ECB, IBGE, INE) and a section on what still can’t be concluded.
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Own data: global unemployment at 4.9% while youth employment rises, and a simulator that separates what a machine solves from what still needs a person.
Explore ↗If you recognize yourself in the first column, the next conversation may be the most profitable of the year.
Start the conversation →I’m Javier Riveros: strategic communicator, researcher and consultant. For over 18 years I’ve studied and applied how opinions form, hold and change —in organizations, territories and digital audiences.
I’ve led reputation, crisis management and applied research projects, and today I’m co-founder of Trenzar IA, where we build Terra Radar, a territorial intelligence platform that anticipates reputational and social risks.
I design communication strategy for organizations and, very especially, for content creators: people whose brand is their voice and who sell knowledge, community or services in every conversation.
That journey left me with one certainty: selling by DM isn’t a sales problem. It’s a communication problem.
“Communication is solved with method, reading and strategy. Exactly what I do in every conversation I close.”
My edge isn’t a script: it’s training. The Master’s taught me to read how a person decides; the International Diploma, to build messages that persuade without imposing. You don’t learn that in a four-hour course.
Yes: it’s my specialty. I design communication strategy and run the close for creators, experts and personal brands selling mentorships, communities or services. Their brand is their voice, and I protect it in every message.
High ticket: mentorships, consulting, info products, B2B services and agencies. If your offer requires conversation and trust, that’s my ground.
Both: directly with founders and teams, or as an external setter and closer for agencies that don’t want to hand the close over to a template.
With a conversation. You tell me your offer, ticket and volume. If it fits, I propose a plan with metrics from week one.
Reply rate, conversation-to-proposal and proposal-to-close. Without metrics there’s no method, only stories.
Yes. Professional English (English UC, PUC): I can close conversations in Spanish and English.
Do you have leads coming in through Instagram or WhatsApp but your team can’t convert them fast enough?
I take over the sales conversations: I qualify prospects, uncover needs, handle objections, follow up and move conversations toward the close.
The question is whether you’ll close it with a script… or with strategy.
Javier answers, not a bot. Though an algorithm did read this page.